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Scan And Review
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Hotel Reputation Management for Independent Hotels

For independent hotels, guesthouses and B&Bs, Google reviews are often the first thing a guest checks after finding you. Scan And Review helps you collect more Google reviews from real guests, reply to every review in the guest's language, and hear about problems during the stay, while you can still fix them.

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Where reviews happen in a hotel

Moment What to do With Scan And Review
During the stay Let guests report problems privately QR code in the room and at reception; instant alert to the front desk
Check-out Invite every guest to review QR card at reception, with the bill
After the stay Follow up once Automated follow-up email with your review link
New review Reply within a day, in their language AI replies in 20+ languages, automatic or for approval

Why it matters for hotels

  • International guests write in many languages; replying in theirs shows care.
  • A problem fixed during the stay (noise, a broken shower, a cold room) rarely becomes a bad review.
  • Recent reviews reassure guests booking months ahead.

Features hotels use most

  • Room and reception QR codes that open a short mobile feedback page in the guest's language (detected automatically)
  • Instant alerts when a guest reports an issue, plus a recovery workflow
  • AI replies to every Google and Facebook review, in your tone of voice and 20+ languages
  • AI analytics: see whether "breakfast", "cleanliness" or "noise" drives your rating
  • Website review widgets to show recent reviews on your booking page

What Scan And Review doesn't cover

Scan And Review connects to Google Business Profile and Facebook. It doesn't manage reviews on booking platforms such as Booking.com or Expedia. For many independent hotels, Google is the review platform guests see first when they search your name.

Reply example for a hotel

3★ (noisy room): "Thank you for staying with us, Karen, and for the honest feedback. I'm sorry the street noise kept you awake. We've since added secondary glazing to the front rooms, and you're welcome to request a courtyard room next time. Anna, Front Office Manager"

Pricing

Professional, EUR 49/month: up to 5 locations · Enterprise, EUR 99/month: unlimited properties, team collaboration, API. See pricing →

FAQ

What is hotel reputation management?

Managing your hotel's online reviews and feedback: collecting reviews, replying to them, and acting on what guests say.

Can guests give feedback during their stay?

Yes. A QR code in the room or at reception opens a short feedback page, and you're alerted immediately if someone reports a problem.

Can replies be in different languages?

Yes. AI replies are available in 20+ languages.

Start your free trial →

Start Your Free 14-Day Trial

Join 500+ businesses that use Scan And Review to collect feedback and answer every review.