How to Make a Google Review Card (Free Printable Template)
A Google review card is a small printed card with a QR code (and sometimes an NFC chip) that opens your Google review form when a customer scans or taps it. You can make one for free in about 10 minutes: get your review link, turn it into a QR code, put it on a card design, and print it. Below ar…
A Google review card is a small printed card with a QR code (and sometimes an NFC chip) that opens your Google review form when a customer scans or taps it. You can make one for free in about 10 minutes: get your review link, turn it into a QR code, put it on a card design, and print it. Below are the steps, the print sizes, a free template, and the wording Google allows.
What you need
- Your Google review link or QR code. Free link generator or QR code generator.
- A card design: our free template (below), Canva, or your print shop's template.
- A printer or an online print service.
Step 1: Get your Google review QR code
Create the code with the Google review QR code generator and download the SVG file, which stays sharp in print. Or copy it from your Business Profile on a computer: Read reviews → Get more reviews (Google Business Profile Help). More ways to get the link →
Scan the code with your phone before you design anything. It must open the review window for your business.
Step 2: Design the card
Keep it simple. A good review card has five elements:
- Your logo (small, top).
- One headline: "How did we do?" or "Tell us about your visit."
- The QR code, at least 2.5 × 2.5 cm, with white space around it.
- One instruction line: "Point your phone camera at the code. It takes 30 seconds."
- The Google "G" or the word Google, so people know where the review goes.
Card sizes: a standard business card is 85 × 55 mm in Europe and 3.5 × 2 in in the US. A larger 10 × 15 cm (A6) card works well on tables or in delivery boxes.
Free template (copy this layout):
┌───────────────────────────────┐
│ [Your logo] │
│ │
│ How did we do? │
│ We'd love your honest review │
│ on Google. │
│ │
│ [ QR CODE 2.5 cm ] │
│ │
│ Point your phone camera at │
│ the code. It takes 30 seconds.│
└───────────────────────────────┘
Set the page to 85 × 55 mm (EU) or 3.5 × 2 in (US), use a dark QR code on a white background, and keep at least 3 mm of white space around the code.
Step 3: Print it
- Paper: 300-400 g/m² matte card. Gloss can make QR codes hard to scan under bright lights.
- Proof first: print one sheet, cut a card, and scan it from 30 cm and in dim light.
- Quantity: start with 100-250. You'll want to tweak the wording after a few weeks.
Step 4: Put the card where customers pause
| Business | Best place for the card |
|---|---|
| Restaurant, café | On the table with the bill, or on the counter next to the payment terminal |
| Salon, spa, clinic | At reception, handed over with the appointment card |
| Trades and home services | Left with the invoice after the job is done |
| Shop, e-commerce | In the bag or the shipping box |
| Hotel | On the desk in the room, or handed over at check-out |
Hand the card over personally when you can: "We'd really value your honest review on Google." Saying it out loud makes far more difference than the card design.
QR card or NFC card?
| QR code card | NFC "tap" card | |
|---|---|---|
| Cost | Low: printed in batches | Higher: each card contains a chip |
| How it works | Customer opens the camera and scans | Customer taps the card with an NFC-enabled phone |
| Works on | Practically every smartphone camera | Most modern phones; NFC must be switched on |
| Best for | Tables, receipts, boxes, high volume | A few counter cards in a busy shop |
Most businesses should start with a QR card. Many NFC cards also print a QR code on the back, so you're covered either way.
Do Google review cards work?
They work when they're handed over at the right moment, right after a good experience, and when every customer gets one. A card left in a pile by the door does little. Measure it: use a separate QR code per location or per staff member, so you can see which placement brings reviews.
Wording that breaks Google's rules
Google's policy allows you to ask for reviews, but these are not allowed (Google Maps user-contributed content policy):
- ✗ "Leave us a 5-star review and get 10% off your next visit" (an incentive, and asking for a specific rating)
- ✗ "Happy? Review us on Google. Not happy? Talk to us instead." (selective solicitation, also called review gating)
- ✓ "How did we do? We'd love your honest review on Google."
See who scanned, and fix problems before they become reviews
A printed card can't tell you who scanned it. Scan And Review gives you a branded QR code per table, room or location. Customers rate their visit on a short mobile page and can leave a review, and you get an instant alert whenever someone reports a problem. Start a free 14-day trial →
FAQ
How do I get a Google review card for free?
Make the QR code with a free generator, use the free template above, and print it yourself on card stock. The only cost is paper and ink.
How much does a Google review card cost?
Printed QR cards are cheap when printed in batches by an online printer or at home on card stock. NFC cards cost more because each one contains a chip. Compare two or three shops before ordering.
Can I put my review QR code on my business card?
Yes. Put it on the back, at least 2 × 2 cm, with one line of text.
Do I need a different card for each location?
Yes. Each location has its own Google listing and its own review link.
Part of our complete guide: Google reviews for business.
Written by
Digital Reputation Consultant
Stephan Bauer writes about online reputation management, Google reviews, and growth strategies for local businesses.